Digital Audit For

CareWell Health Services

We’ve conducted a digital infrastructure audit to identify opportunities that support and extend your on-air presence. This report outlines your website performance, domain health, and social media engagement — all critical to maximizing the impact of your advertising investment.

What you'll see in this report:

  • ✅ Page speed scores for mobile and desktop visitors
  • ✅ Technical health of your domain (SSL, indexing, etc.)
  • ✅ Presence and engagement across social platforms
  • ✅ Key gaps that may be affecting visibility or lead capture
  • ✅ Actionable recommendations to strengthen your digital presence

Website Performance

https://cwhservice.com/

Your website’s technical performance directly impacts user experience and lead conversion. We analyze both mobile and desktop performance to highlight any friction in the browsing journey that may be costing you business.

Mobile

Speed:

63
/ 100
63

Accessibility

66
/ 100
66

SEO

91
/ 100
91

Desktop

Speed:

72
/ 100
72

Accessibility

66
/ 100
66

SEO

91
/ 100
91

Summary:

The site performs adequately in SEO and desktop load times, but accessibility is noticeably weak, especially on mobile. The user experience lacks refinement, and there’s no clear hierarchy or engagement strategy above the fold. The absence of structural tools like a sitemap or robots.txt reinforces the impression of a site that was launched without a full technical foundation. For users arriving via search or mobile, friction is likely.

Domain Health

Beyond speed, your domain's technical integrity affects how search engines and users perceive your site. We evaluate DNS status, SSL security, indexing, and crawlability to ensure your site is visible, safe, and functioning as it should.

DNS/SSL Health:

Valid SSL, DNS resolves

Blacklist Status:

Clean

Google Safe Browsing:

Safe

Indexing/Crawlability:

Not indexed, no sitemap
50

Summary:

Technically functional — SSL is valid and no blacklist or safety issues are present — but the lack of indexing and sitemap undermines visibility. The domain appears to be operating in a vacuum, with no meaningful off-site authority or signals of SEO infrastructure. If left unaddressed, this prevents growth through organic search and undercuts credibility.

Social Media Presence

Social platforms are critical for brand visibility and engagement. We assess your activity, follower base, and interaction levels across key networks to identify opportunities for improvement and increased reach.

Facebook

Status:

Link Error

Followers:

0

Rating:

0
0

Instagram

Status:

Idle

Followers:

4

Rating:

30
30

LinkedIn

Status:

Not Found

Followers:

0

Rating:

0
0

X / Twitter

Status:

Suspended

Followers:

0

Rating:

0
0

Tik-Tok

Status:

Not Found

Followers:

0

Rating:

0
0

YouTube

Status:

Subscribers:

Rating:

0

Summary:

There is no coordinated brand presence across platforms. Instagram exists but is inactive and unlinked. Facebook is misconfigured, leading users to a plugin developer’s site — which damages trust. The X account is suspended. Overall, it gives the impression that social media was an afterthought or abandoned, and it reflects poorly on the legitimacy and professionalism of the business.

Overall Score

This overall score reflects the combined strength of your website performance, domain health, and social media presence. It’s a high-level snapshot of how prepared your digital infrastructure is to support and extend your current TV advertising efforts.

Overall:

48
/ 100

Strong Digital Foundation

Your digital infrastructure is strong and well-aligned with your active TV campaign. Key systems are in place, and only minor refinements are needed to further strengthen performance across channels. You're in an excellent position to build on this momentum.

Room to Strengthen Your Digital Presence

Your digital presence has a functional foundation, but there are gaps holding it back from fully supporting your advertising efforts. Improving performance, visibility, and consistency across platforms will make a meaningful difference in campaign impact.

Immediate Opportunities for Digital Improvement

Core digital systems are either missing or underperforming, which is likely limiting the effectiveness of your media investment. Addressing these foundational issues will unlock more value from your campaign and improve long-term results.
48

Key Issues

Below are the most critical issues identified during the audit. These items may be limiting your visibility, slowing down user experience, or reducing the effectiveness of your current advertising efforts. Addressing these gaps can help ensure your campaigns are fully supported across all digital touchpoints.

  • Mobile speed is significantly below recommended levels.
  • Site is not indexed, and no sitemap is present, affecting SEO.
  • Facebook link is misdirected, leading to potential confusion.
  • X (Twitter) account is suspended.
  • Low engagement and only one active social profile (Instagram).
  • Recommendations

    Based on our findings, we’ve outlined clear, actionable steps to improve your digital presence. These recommendations are designed to align with your active TV campaign and strengthen overall performance across web, search, and social platforms.

  • Improve mobile performance through optimization and compression.
  • Submit sitemap and robots.txt to Google Search Console to enhance indexing.
  • Correct or remove broken social links, especially the misdirected Facebook link.
  • Reestablish suspended social platforms or remove links to them.
  • Begin consistent posting and cross-channel promotion strategy to boost engagement.
  • This report was developed by Primedia Digital as a courtesy evaluation based on publicly available information and limited access to digital assets. It is intended solely for informational purposes to help identify areas of potential improvement and does not constitute a binding agreement, guarantee, or contractual obligation of services.

    The contents of this audit are proprietary and confidential, and may not be reproduced, distributed, or shared without prior written consent. Any recommendations provided herein are offered in good faith and do not imply required action or endorsement.