Digital Audit For
Chatman-Harris Funeral Home
We’ve conducted a digital infrastructure audit to identify opportunities that support and extend your on-air presence. This report outlines your website performance, domain health, and social media engagement — all critical to maximizing the impact of your advertising investment.
What you'll see in this report:
- ✅ Page speed scores for mobile and desktop visitors
- ✅ Technical health of your domain (SSL, indexing, etc.)
- ✅ Presence and engagement across social platforms
- ✅ Key gaps that may be affecting visibility or lead capture
- ✅ Actionable recommendations to strengthen your digital presence
Website Performance
https://www.chatmanharrisfh.com/Your website’s technical performance directly impacts user experience and lead conversion. We analyze both mobile and desktop performance to highlight any friction in the browsing journey that may be costing you business.
Mobile
Speed:
Accessibility
SEO
Desktop
Speed:
Accessibility
SEO
Summary:
Despite high marks in SEO (92) and accessibility (87–91), the website's core performance is severely hindered by extremely low speed scores — 11 on mobile and 38 on desktop — which significantly impact usability and load times. Best practices hover in the upper 70s, showing room for technical improvement, but the user experience is likely to suffer unless speed and load optimization issues are addressed directly.
Domain Health
Beyond speed, your domain's technical integrity affects how search engines and users perceive your site. We evaluate DNS status, SSL security, indexing, and crawlability to ensure your site is visible, safe, and functioning as it should.
DNS/SSL Health:
Blacklist Status:
Google Safe Browsing:
Indexing/Crawlability:
Summary:
The domain is fully secure and indexed, with no blacklist or safety concerns present. SSL is valid, DNS resolves properly, and the site is safely browsable. These indicators confirm the site’s foundation is sound from a technical perspective.
Social Media Presence
Social platforms are critical for brand visibility and engagement. We assess your activity, follower base, and interaction levels across key networks to identify opportunities for improvement and increased reach.
Summary:
No active social accounts were found for the brand across major platforms. While a placeholder LinkedIn profile exists, it is inactive and lacks branding, posts, or follower base. The business is missing a key opportunity to extend reach, trust, and engagement across social platforms — a major gap for reputation-driven services like funeral care.
Overall Score
This overall score reflects the combined strength of your website performance, domain health, and social media presence. It’s a high-level snapshot of how prepared your digital infrastructure is to support and extend your current TV advertising efforts.
Overall:
Strong Digital Foundation
Room to Strengthen Your Digital Presence
Immediate Opportunities for Digital Improvement
Key Issues
Below are the most critical issues identified during the audit. These items may be limiting your visibility, slowing down user experience, or reducing the effectiveness of your current advertising efforts. Addressing these gaps can help ensure your campaigns are fully supported across all digital touchpoints.
Recommendations
Based on our findings, we’ve outlined clear, actionable steps to improve your digital presence. These recommendations are designed to align with your active TV campaign and strengthen overall performance across web, search, and social platforms.
The contents of this audit are proprietary and confidential, and may not be reproduced, distributed, or shared without prior written consent. Any recommendations provided herein are offered in good faith and do not imply required action or endorsement.