Digital Audit For

Wright Touch HouseCalls

We’ve conducted a digital infrastructure audit to identify key opportunities for improving your online foundation.

This report covers your website performance, domain health, and social media presence — all essential components in building visibility, trust, and long-term marketing effectiveness.

Whether you're running a TV campaign, focused on digital outreach, or just getting started, this snapshot helps ensure you're ready to support and scale your efforts.

What you'll see in this report:

  • ✅ Page speed scores for mobile and desktop visitors
  • ✅ Technical health of your domain (SSL, indexing, etc.)
  • ✅ Presence and engagement across social platforms
  • ✅ Key gaps that may be affecting visibility or lead capture
  • ✅ Actionable recommendations to strengthen your digital presence

Your website’s technical performance directly impacts user experience and lead conversion. We analyze both mobile and desktop performance to highlight any friction in the browsing journey that may be costing you business.

Mobile

Speed:

48
/ 100
48

Accessibility

95
/ 100
95

SEO

92
/ 100
92

Desktop

Speed:

76
/ 100
76

Accessibility

95
/ 100
95

SEO

92
/ 100
92

Summary:

Mobile performance is underwhelming at 48, especially compared to desktop at 76. Despite the speed gap, the site performs exceptionally well in accessibility (95), best practices (100), and SEO (92). However, the overall presentation suffers due to branding inconsistencies and lack of technical polish (inconsistent branding, no favicon, poor logo placement, robots.txt).

Domain Health

Beyond speed, your domain's technical integrity affects how search engines and users perceive your site. We evaluate DNS status, SSL security, indexing, and crawlability to ensure your site is visible, safe, and functioning as it should.

DNS/SSL Health:

Valid SSL, DNS resolves

Blacklist Status:

Clean

Google Safe Browsing:

Safe

Indexing/Crawlability:

Indexed
45

Domain Value: $

Limited Digital Footprint

This domain has minimal valuation, indicating little brand authority, backlink strength, or traffic history. There's likely no meaningful digital presence yet.

Moderate Brand Value

This domain holds moderate equity, likely due to some backlinks, name relevance, or consistent use. It provides a decent base to build upon but lacks standout performance indicators.

Strong Digital Asset

This domain demonstrates high brand value — likely from a mix of keyword relevance, backlink depth, search presence, and age. It’s well-positioned for SEO and marketing initiatives.

This valuation is an automated estimate sourced from publicly available domain appraisal tools. It reflects general market factors like keyword relevance, domain length, and historical traffic/backlink data. It is not a guaranteed resale or auction value.

Summary:

SSL is valid, DNS resolves correctly, and the site is indexed and safe according to Google Safe Browsing. A sitemap is present and accessible. However, no favicon is detected, and the domain authority remains moderate (52), indicating limited off-site credibility.

$}

Social Media Presence

Social platforms are critical for brand visibility and engagement. We assess your activity, follower base, and interaction levels across key networks to identify opportunities for improvement and increased reach.

Facebook

Status:

Active

Followers:

159

Rating:

82
82

Instagram

Status:

Active

Followers:

116

Rating:

76
76

LinkedIn

Status:

Active

Followers:

128

Rating:

70
70

X / Twitter

Status:

Not Found

Followers:

0

Rating:

0
0

Tik-Tok

Status:

Active

Followers:

226

Rating:

78
78

YouTube

Status:

Not Found

Subscribers:

0

Rating:

0
78

Summary:

Facebook and TikTok are actively linked from the website and regularly updated. LinkedIn and Instagram are also active but are not linked, limiting discoverability. X (Twitter) presence not found.

Overall Score

This overall score reflects the combined strength of your website performance, domain health, and social media presence. It offers a high-level snapshot of how well your digital infrastructure is positioned to support visibility and engagement — whether through TV advertising, digital campaigns, or a mix of both.

62

Overall:

62
/ 100

Strong Digital Foundation

Your digital infrastructure is strong and well-aligned with your active TV campaign. Key systems are in place, and only minor refinements are needed to further strengthen performance across channels. You're in an excellent position to build on this momentum.

Room to Strengthen Your Digital Presence

Your digital presence has a functional foundation, but there are gaps holding it back from fully supporting your advertising efforts. Improving performance, visibility, and consistency across platforms will make a meaningful difference in campaign impact.

Immediate Opportunities for Digital Improvement

Core digital systems are either missing or underperforming, which is likely limiting the effectiveness of your media investment. Addressing these foundational issues will unlock more value from your campaign and improve long-term results.

Key Issues

Below are the most critical issues identified during the audit. These items may be limiting your visibility, slowing down user experience, or reducing the effectiveness of your current advertising efforts. Addressing these gaps can help ensure your campaigns are fully supported across all digital touchpoints.

  • Mobile performance is significantly under target.
  • Favicon is missing, reducing brand integrity.
  • LinkedIn and Instagram are active but not linked on the website.
  • Branding lacks polish across digital touchpoints.
  • Recommendations

    Based on our findings, we’ve outlined clear, actionable steps to improve your digital presence. These recommendations are designed to strengthen performance across web, search, and social platforms — whether you’re running TV campaigns, digital ads, or building awareness through other channels.

  • Improve mobile performance through compression and optimization.
  • Add a favicon to improve trust and brand visibility.
  • Ensure all active social media accounts are linked from the website.
  • Redesign brand elements (starting with the logo) for greater professionalism and consistency.
  • This report was developed by Primedia Digital as a courtesy evaluation based on publicly available information and limited access to digital assets. It is intended solely for informational purposes to help identify areas of potential improvement and does not constitute a binding agreement, guarantee, or contractual obligation of services.

    The contents of this audit are proprietary and confidential, and may not be reproduced, distributed, or shared without prior written consent. Any recommendations provided herein are offered in good faith and do not imply required action or endorsement.

    © 2025 Primedia Digital.